Selling Good Humors Where Such Sales Were Banned

I have written before about my summer jobs, as a Good Humor driver

In Thompsonville, Connecticut which turned out to be

A location that proved

Very fortunate for me

My route in Thompsonville was located but a few short miles

Of the Massachusetts boundary line, which eventually produced an interesting tale

As this geographic proximity ended up

As a significant source of my ice cream sales 

One day a substantial purchase was made in Thompsonville

By a resident of Springfield, which sale marked a favorable turn of fate

After he explained to me, that another ice cream company

Held an exclusive license to sell ice cream in his home state 

So thereafter I developed a system of regularly showing up near the Massachusetts border

Ring my bell vigorously to announce that I had arrived

And sold a ton of ice cream

To those who had been Good Humor deprived

The bulk of my business was still to Connecticut residents

But for an investment of a minimal amount of time

I added perhaps 20% to my total sales

And felt very proud of developing a new approach that worked just fine 

So the lesson here, is whatever you’re doing

Spend some time to analyze each day

The possibilities

That there might be a better way